AUSTIN, TEXAS August 7, 2020 — Keller Williams (“KW”), the world’s largest real estate technology franchise by agent count and the U.S. leader in units and sales volume, achieved significant training and technology milestones and topped industry and franchise rankings in Q2 ’20.
“Our agents have shown remarkable resilience and fortitude over the past several months,” said Gary Keller, co-founder and CEO of Keller Williams. “They have found opportunities to help people buy and sell homes, all while playing a critical role in their communities.”
“They are calling up their neighbors and simply asking, ‘How are you? How can I help?’” said Keller. “That can have a profound impact.”
“At the end of the day, real estate is all about relationships,” said Keller. “And right now, especially, technology is playing a significant role in those relationships. From offering a virtual tour to handling the specifics of the transaction through their app, our agents are able to serve their clients needs, safely.”
Keller Williams is home to 157,650 agents in the United States and Canada and 10,760 agents operating outside of the United States and Canada, for a total of 168,410 agents worldwide, as of June 30.
Training, Technology and Industry Highlights
“While others in the industry might be pulling back on their investment in agent technology, we are making sure our people have what they need to grow and thrive,” said Josh Team, president, KW. “Through iterative improvements and the addition of timely new features – such as virtual tours – we’re proud to deliver technology that helps our agents win within our new normal.”
“We are also laser-focused on helping our agents reduce their expenses while maximizing leads,” said Team. “Our integration and relationship with Facebook in Command has been a key contributor to this strategy. Agents are finding massive success in social ads, often paying less than one to two dollars per lead.”
United States and Canada (production in Q2 ’20)
“We outpaced the industry in terms of closed transactions,” said Team. “According to the National Association of REALTORS®, the number of closed transactions in the U.S. at the end of Q2 ’20 was 17.8% lower than the same period in 2019.”
“We responded to the demanding market challenges brought on by COVID by pivoting fast to empower our agents’ business to thrive in this unforeseen market,” said Team. “As a result, our agents maintained momentum. Although we did experience decreases in some of our key metrics, we maintained healthy profit levels while delivering more immediate training, coaching and technology value to support our agents.”
“We’re optimistic, and we believe our agents are best positioned to grow based on their activities taken within our platform and using our business guidance for market shifts,” said Team.
Keller Williams Worldwide Momentum (production outside the U.S. and Canada in Q2 ’20)
Outside of the U.S. and Canada, KWW regions include: Argentina; Belgium; Belize; Bermuda; Cambodia; Chile; Colombia; Costa Rica; Czech Republic; Dubai, UAE; France; Greater Shanghai, China; Greece; Honduras; Indonesia; Ireland; Israel; Italy; Jamaica; Japan; Luxembourg; Malaysia; Mexico; Monaco; Morocco; Nicaragua; Northern Cyprus; Panama; Paraguay; Philippines; Poland; Portugal; Puerto Rico; Romania; Serbia; Slovenia; Southern Africa; Southern Cyprus; Spain; Thailand; Trinidad and Tobago; Turkey; Turks and Caicos; United Kingdom; and Vietnam.
Austin, Texas-based Keller Williams, the world’s largest real estate technology franchise by agent count, has more than 1,060 offices and 182,000 associates. The franchise is also No. 1 in units and sales volume in the United States.
In 2015, KW began its evolution into a technology company, now building the real estate platform that agents’ buyers and sellers prefer.
Since 1983, the company has cultivated an agent-centric, technology-driven and education-based culture that rewards agents as stakeholders. For more information, visit kw.com.Back to All